The Service Innovation Handbook

Beschreibung

This is an action-oriented book for managers and entrepreneurs searching for ways to tackle issues they face in terms of developing and delivering services. The book focuses on service organizations, but has a broad interpretation of what services are. It is directed at the business world and combines inspirational text that is full of examples, with the features of a useful handbook of practical methods with associated templates.

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Lucy Kimbell

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Service-Design Geschäftsstrategien Management

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