Innovation management is the discipline of managing processes in organizations. It is to be used to develop both organizational and product innovation. Innovation management includes a set of tools that allow cooperating with a common understanding of goals and processes. The focus of innovation management is to enable the organization responding to internal and external opportunities and use its creative efforts to introduce new ideas. It involves employees at every level in contributing both ambitious and talented to an organizations development.
Tatiana Masárová
Betriebswirtschaft Innovation Management