Realizing Digitization-Enabled Innovation

Beschreibung

Stefan Michael Genennig explores digitization-enabled innovation with a service systems perspective. First, the author contributes to understanding the alterations in service systems brought about by digitization and the role of human agents. Based on this grounding, he develops a method for the integration of digital technologies for service innovation and designs a tool for the development of digitization-enabled value propositions. The findings provide valuable insights for managers aiming to integrate digital technologies for innovation, and add to service science.
Contents 

• Digitization-enabled innovation: analysis of MDAX-listed companies
• Digital technology integration in service systems: identification of drivers and challenges in SMEs
• Managing digitization-enabled innovation in service systems: development of an integrated method for digital technology management for service innovation and design of a tool for the development of digitization-enabled value propositions 

• Researchers and students of strategic management, service research and information systems 
• Service and innovation managers, management consultants and executive managers with the aim to develop digitization-enabled solutions

Autor*in

Stefan Michael Genennig

Themen in »Realizing Digitization-Enabled Innovation«

Realizing Digitization-Enabled Innovation Service Systems Perspective for Management Service Innovation Service Systems Management Digitization Value Proposition SMEs Manufacturing Digitization-Enablement Technology Management MDAX-listed companies Digital technology integration

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