Navigating Innovation
How to Identify, Prioritize and Capture Opportunities for Strategic Success
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Beschreibung
Every firm must maintain an entrepreneurial ecosystem and a coherent innovation strategy in order to stay ahead of the competition. For managers this means being able to build a vision of what innovation looks like in the context of their organization, fostering entrepreneurial behaviour, spotting opportunities and making the right decisions. Based on years of practical experience and unique insight, this handy guide identifies fundamental challenges and is rooted in concrete examples. Accompanied by a brand new app for iPhone and Android as well as a companion website, this is an easy dip in, dip out guide with a focus on successful execution. Navigating Innovation is a one-stop-shop, giving you a deeper understanding of the core concepts and tools to capture the right opportunities for your business.
Every firm must maintain an entrepreneurial ecosystem and a coherent innovation strategy in order to stay ahead of the competition. For managers this means being able to build a vision of what innovation looks like in the context of their organization, fostering entrepreneurial behaviour, spotting opportunities and making the right decisions. Based on years of practical experience and unique insight, this handy guide identifies fundamental challenges and is rooted in concrete examples. Accompanied by a brand new app for iPhone and Android as well as a companion website (www.NavigatingInnovation.org), this is an easy dip in, dip out guide with a focus on successful execution. Navigating Innovation is a one-stop-shop, giving you a deeper understanding of the core concepts and tools to capture the right opportunities for your business.
Develop capabilities to identify, select and implement new opportunities in line with your objectives Reveals the common misconceptions of what innovation is , beyond new product development Learn how to convince multiple stakeholders to buy in to your strategy
Autor*in
Benoit Gailly
Themen in »Navigating Innovation«
Innovation Organization Strategy Management Entrepreneurial Behaviour Execution Business Opportunity
Stimmen zu »Navigating Innovation«
“This is a well written and structured book and goes a long way to fulfilling its one stop shop objective. … The book provides a roadmap, but they’re the ones who will have to organize and enable the journey.” (John Bessant, International Journal of Innovation Management, Vol. 24 (1), 2020)
“It’s certainly ambitious — it claims to offer a ‘one stop shop’ for the fundamentals of innovation management best practices. And it is well grounded; the foundations are based on a literature review of over 2,000 pieces of research — a good cross-section of the traveller’s experience we’ve accumulated over the past hundred years of trying to understand innovation management. … it’s full of helpful examples and, importantly, enabling tools, a valuable feature is the app, which is available to complement the book.” (John Bessant, International Journal of Innovation Management, Vol. 24 (1), August 19, 2019)
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“We have to use our two brains. The left one likes logic and rigor, the right one prefers analogies and examples. This great book is good food for – both – thoughts!” (Luc de Brabandere, President of CartoonBase.com and author of Thinking in New Boxes)
“After 15 years in an executive position managing innovation, I am very much interested in reinventing myself as often and as much as possible. I was excited to read this book, as it helps me to structure my thoughts on innovation and moreover, reminds me to integrate new key strategies into my own projects.” (Marc van den Neste, CTO Building & Industrial, AGC Asahi Glass)
“There is no science of innovation! But there are building blocks: people, ideas, market changes, capital, partners, gut feeling, technology, experience… Each of us can assemble those blocks into a figure that makes sense to his or her reality, and to his or her success. Navigating Innovation provides great insights regarding how to initiate and how to improve such a winning innovation journey.” (Pierre Tossut, Group R&D Director and Channels Director, Puratos)
“Having worked for many years with Professor Gailly as one of my innovation management coaches, I had very high expectations regarding his new book. It indeed provided me and my organization with an excellent "one-stop" place to review the key innovation management issues, to identify concrete managerial implications and to implement the solutions our company needs to strive.” (Jean-Yves Tilquin, Group R&D Director, Carmeuse Group)
“Navigating Innovation is a very useful book for managers. Its key insights pave the way to successful innovation management and to recognizing and managing entrepreneurial opportunities.” (Alain Fayolle, Professor of Entrepreneurship and Director of the Entrepreneurship Research Centre, EM Lyon Business School)“Leveraging both state-of-the-art research and extensive frontline experience, this one-stop innovation management guide provides current and future managers with a systematic and concrete approach to tackle the challenges of innovation management.” (Eric Cornuel, Director General & CEO, European Foundation for Management Development)
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