Alan T. Stutts James Wortmann Stutts Hotel and Lodging Management

Hotel and Lodging Management

von Alan T. Stutts James Wortmann

An Introduction

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Beschreibung

The updated edition of the complete resource for a successful career in hotel and lodging management Hotel and Lodging Management, Second Edition Hotel and Lodging Management, Second Edition Hotel and Lodging Management, Second Edition prepares readers to succeed as managers in the hotel and lodging industry, while developing a solid foundation for a long and successful career. This comprehensive resource combines detailed presentations of each department in a hotel or lodging establishment along with a close examination of organizational structure and the interdependent relationship among departments. This updated Second Edition presents: * New, completely updated chapters on human resources and the sales and marketing departments * Up-to-date case studies reflecting the latest management trends and issues * Profiles of industry pioneers working at all types of properties, from small motels to five-star hotels * New sections on yield management, lodging environments, franchise companies, and management organizations Hotel and Lodging Management, Second Edition is a comprehensive tool to help readers develop the understanding, knowledge, and skills to be tomorrow's management leaders.Hotel and Lodging Management, Second Edition is a comprehensive tool to help readers develop the understanding, knowledge, and skills to be tomorrow's management leaders.
Hotel and Lodging Management, Second Edition prepares readers to succeed as managers in the hotel and lodging industry, while developing a solid foundation for a long and successful career. This comprehensive resource combines detailed presentations of each department in a hotel or lodging establishment along with a close examination of organizational structure and the interdependent relationship among departments. This updated Second Edition presents: * New, completely updated chapters on human resources and the sales and marketing departments * Up-to-date case studies reflecting the latest management trends and issues * Profiles of industry pioneers working at all types of properties, from small motels to five-star hotels * New sections on yield management, lodging environments, franchise companies, and management organizations Hotel and Lodging Management, Second Edition is a comprehensive tool to help readers develop the understanding, knowledge, and skills to be tomorrow's management leaders.

Autor*in

Alan T. Stutts

Themen in »Hotel and Lodging Management«

Hospitality Hotel, Lodging and Gaming Management Hotel- und Gaststättengewerbe Hotelgewerbe, Gastronomie u. Touristik Management Management im Hotel- u. Glücksspielgewerbe

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Details

ISBN: 9780471474470
Verlag: John Wiley & Sons
Erscheinung: 01.04.2005

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