High-Involvement Innovation
Building and Sustaining Competitive Advantage Through Continuous Change
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Beschreibung
Provides a framework for thinking about and organizing a culture ofcontinuous innovation.
* Based on ten years of research with over 200 organizations.
Autor*in
John Bessant
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Business & Management Management Wirtschaft / Management Wirtschaft u. Management
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Details
ISBN: 9780470865101
Verlag: John Wiley & Sons
Erscheinung: 01.09.2003