E-Commerce Industry Chain

Beschreibung

This book focuses on e-commerce industry chain based on the whole process of e-commerce activities (production, distribution, circulation, consumption). It extracted the supporting technology and operation process of e-commerce into general principles in the form of mathematical analysis, helping readers to build the frame of theory and practice of activity link of e-commerce. This book stands on the concepts, carries on the innovation and cases in the practice, helping readers to establish a relatively complete e-commerce system. Also the arising challenges and issues are discussed, and guide for the future e-commerce development under the new situation is presented.
This book focuses on e-commerce industry chain based on the whole process of e-commerce activities (production, distribution, circulation, consumption). It extracted the supporting technology and operation process of e-commerce into general principles in the form of mathematical analysis, helping readers to build the frame of theory and practice of activity link of e-commerce. This book stands on the concepts, carries on the innovation and cases in the practice, helping readers to establish a relatively complete e-commerce system. Also the arising challenges and issues are discussed, and guide for the future e-commerce development under the new situation is presented.
Gives the detailed introduction and comprehensive description of E-Commerce Provides mathematical analysis of basic concepts, models, principle and related technologies of E-Commerce Establishes a relatively complete electronic commerce basic theoretical framework system

Autor*in

Qinghong Shuai

Themen in »E-Commerce Industry Chain«

Background of E-Commerce E-commerce Development Foundation Basic Theory of E-Commerce Technical Basic Principle of E-Commerce E-commerce Channels and Platforms Cross-Border E-Commerce

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