Digital Economy Dynamics
Strategy and Processes in Digital Banking
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Beschreibung
This book examines how strategic thinking is evolving in response to the realities of the digital economy. Traditional strategy frameworks, built for slower, more stable environments, no longer capture the complexity of today’s business landscape, where innovation is constant, data is abundant, and competition is shaped by digital platforms and ecosystems.
Focusing on the global digital banking sector—one of the most digitally advanced industries—the book draws on original research, including interviews with 39 senior strategy leaders. It explores how organisations are navigating strategy in practice, highlighting shifts in decision-making, organisational logic, and the role of technology in shaping strategic options.
Rather than proposing that classical strategy be discarded, the book argues for its adaptation. It offers a grounded, research-based view of how organisations are integrating agility, experimentation, and digital infrastructure into their strategic processes. The goal is not to replace strategic theory, but to update it—reflecting the conditions of a digital-first economy.
This book bridges multiple disciplines, including strategic management, organisational theory, information systems, and innovation. While its case focus is on digital banking, the insights are relevant across sectors facing digital transformation.
Designed for scholars, practitioners, and educators, this book provides both empirical depth and conceptual clarity. It contributes to the growing conversation about what strategy means in an environment defined by speed, fluidity, and ongoing technological change.
This book examines how strategic thinking is evolving in response to the realities of the digital economy. Traditional strategy frameworks, built for slower, more stable environments, no longer capture the complexity of today’s business landscape, where innovation is constant, data is abundant, and competition is shaped by digital platforms and ecosystems.
Focusing on the global digital banking sector—one of the most digitally advanced industries—the book draws on original research, including interviews with 39 senior strategy leaders. It explores how organisations are navigating strategy in practice, highlighting shifts in decision-making, organisational logic, and the role of technology in shaping strategic options.
Rather than proposing that classical strategy be discarded, the book argues for its adaptation. It offers a grounded, research-based view of how organisations are integrating agility, experimentation, and digital infrastructure into their strategic processes. The goal is not to replace strategic theory, but to update it—reflecting the conditions of a digital-first economy.
This book bridges multiple disciplines, including strategic management, organisational theory, information systems, and innovation. While its case focus is on digital banking, the insights are relevant across sectors facing digital transformation.
Designed for scholars, practitioners, and educators, this book provides both empirical depth and conceptual clarity. It contributes to the growing conversation about what strategy means in an environment defined by speed, fluidity, and ongoing technological change.
Provides a multidimensional perspective on evolving strategy in digitally intensive financial service environments Draws on interviews with senior strategy leaders to reveal real-world strategy practices in digital banking Highlights how organisations integrate strategy and innovation to stay agile in fast-changing, data-driven environments
Autor*in
David Vander
Themen in »Digital Economy Dynamics«
Digital economy strategy Digital banking strategy Strategic management in digital transformation Agile strategy practices Innovation in financial services Digital banking processes Strategy in fintech Strategic leadership in digital banking Business strategy in the digital era Technology-enabled strategy Digital transformation in banking Strategic agility Digital infrastructure and strategy Financial technology strategy Organisational logic in digital firms