This book reveals how open innovation utilizes the developing circle of business models to establish new ones that define a unique link between technology and markets, focusing on how to develop and maintain successful business models. It draws readers into the philosophy and economic effects of open innovation from the outset. It presents four different developing circle business models for customers in the role of consumers, entrepreneurs, social entrepreneurs and engineers respectively, enabling each group to develop, utilize and enlarge creative business models, and even switch business models. In addition to these four circles, it takes a systemic approach to describe the relationship between open innovation, and business model. From this relationship an open innovation strategy towards entrepreneurship can be adopted. From Open Innovation to a Creative Developing-Circle Business Model is an essential resource for start-up entrepreneurs, as well as for students of technology management, strategy and open innovation.
This book reveals how open innovation utilizes the developing circle of business models to establish new ones that define a unique link between technology and markets, focusing on how to develop and maintain successful business models. It draws readers into the philosophy and economic effects of open innovation from the outset.It presents four different developing circle business models for customers in the role of consumers, entrepreneurs, social entrepreneurs and engineers respectively, enabling each group to develop, utilize and enlarge creative business models, and even switch business models.In addition to these four circles, it takes a systemic approach to describe the relationship between technology and markets. From this relationship an open innovation strategy towards entrepreneurship can be adopted. From Open Innovation to a Creative Developing-Circle Business Model is an essential resource for start-up entrepreneurs, as well as for students of technology management, strategy and open innovation.
Explores the open relationship between technology and markets and establishes a crucial link between them Introduces entrepreneurs to the developing-circle based business model Considers the entire process of open innovation for creating concrete business models Demonstrates how to create new business models from the perspectives of a customers, users, social entrepreneurs, and engineers
JinHyo Joseph Yun
Business Model of the Developing Circle Developing Circle of Customer-based Entrepreneurship Developing Circle of Engineering-based Entrepreneurship Developing Circle of Social Entrepreneurship Developing Circle of User-based Entrepreneurship Open Innovation The Relation between Technology and Market bridge between technology and Market complexity