Bridging the Communication Gap in Science and Technology
Lessons from India
Buch in deiner Nähe kaufen
Beschreibung
This first-of-a-kind volume provides a snapshot of existing science communication policy and practice in India across different S&T sectors, and offers solutions to building effective communication. It provides an understanding on how to avoid societal clashes in situations when science meets the public in these sectors. The editors and contributors argue that effective S&T communication leads not only to a more informed public but also benefits research itself, and in a changing society like India this is a crucial element related to good governance and policy making. In this volume, experienced masters of the craft provide practical solutions to making S&T communication more effective in a vast democracy like India, which has complex issues related to literacy levels, diverse languages, varying political will, reach, and resources. Through, discussions on cases of creating information modules for the public on the Internet, television and radio, social media, as well a
straditional ways of outreach like people’s science movements, holding popular science events, and fairs, the volume provides highly valuable directions on how developing countries with low resources and complex populations can communicate S&T research to the public and bridge communication gaps. This volume will interest researchers from science, social science, mass communication and public relations departments, journalists, as well as practitioners and policy makers from government and non-government institutions involved in S&T policy, practice and communication and people who want to understand the complex S&T landscape of India.
Broadens understanding of the language of science for the general public
Carves a new path in the debate on how to remove people's doubts and address concerns related to different areas of science and technology
Presents the many nuances of bridging communication gaps when doing outreach
Broadens understanding of the language of science for the general public Carves a new path in the debate on how to remove people's doubts and address concerns related to different areas of science and technology Presents the many nuances of bridging communication gaps when doing outreach Includes supplementary material: sn.pub/extras
Autor*in
Pallava Bagla
Themen in »Bridging the Communication Gap in Science and Technology«
communicating science to public smart websites Mars mission Science & Technology outreach social media for research communicating research on land resources communicating risks of natural hazards risks of mobile phone use information on atomic energy research public understanding of science in India popularizing science communication children's science congress citizen science projects science fairs in India S&T policy in India
Stimmen zu »Bridging the Communication Gap in Science and Technology«
“This book is a goldmine of valuable resource material on how to reach out to the masses and make science communication more effective. … will be of interest to not only science communicators but also researchers from science, social science, mass communication and public relations departments, and journalists. … also be useful to policy makers from government and non-government institutions involved in S&T policy, practiceand communication, and those who want to understand the complex S&T landscape of India.” (Biman Basu, Current Science, Vol. 113 (6), September, 2017)
“The book has successfully captured the current trends of science & technology communicaion in India in its various formats and dimensions including the traditional ones like fairs, science events, competitions, festivals and exhibitions. … One can safely recommend it as an essential read for mediastudents, practising communicators, scientists, researchers, activists, politicians and policy makers of government and non-government departments alike.” (Vinod Varshney, Science Reporter, July, 2017)
()