This book uses primary evidence to assess the value of agro-input and service delivery business models in terms of their inclusiveness, effectiveness and impact from a small farmer perspective, in the form of case studies in three Indian states: Punjab, Bihar and Uttar Pradesh. The services discussed include custom rental of farm machinery and equipment, franchising for backward and forward linkage for farmers and the supermarkets for delivery of farm inputs, and extension services.
The book examines agro-input and service delivery business models as institutional innovations for inclusive and effective delivery of such services in the small farmer context, based on primary data from the agencies designing and implementing such models and the farmers who make use of these inputs and services. Further, it identifies major issues and challenges in the delivery of farm inputs and services across regions and types of farmers and examines possible policy and enabling provisions to promote cost-effective and high-quality agro-input delivery channels.
Explores the innovative distribution channels and business models of agro-input players in India as institutional innovations
Examines the smallholder inclusiveness of such channels
Discusses the nature of these channels and their effectiveness in helping farmers access better inputs and services
Combines agency/business and farmer perspectives to examine the inclusiveness, effectiveness, and efficiency of business models involving institutional innovations
Sukhpal Singh
Institutional innovations Agro-inputs Rural marketing India Franchising Agribusiness Management sustainability