This book is a plea for a value oriented company management. Ethical questions like sustainability and social responsibility tend to play a minor role in the day-to-day activities of many senior executives. Gerd Köster demonstates in this book how company ethics are the basis for successful company management and thus also the foundation of economic success.
Gerd Köster
Nachhaltigkeit Kommunikation Ethik Unternehmensethik Personalführung Teamwerte Wertemanagement Moralprinzip soziale Verantwortung wirtschaftlicher Erfolg