Minds for Sale

Beschreibung

The platform did not steal your time — it designed an architecture so perfectly fitted to your psychology that you handed it over, moment by moment, without noticing the cost.
The attention economy did not emerge from a conspiracy. It emerged from a business model. In the early 2000s, Google discovered that the vast reservoirs of behavioural data generated by its users — what people searched for, clicked on, hesitated over, and abandoned — constituted something more commercially valuable than the searches themselves. By feeding this data into predictive algorithms and selling the resulting behavioural forecasts to advertisers, Google effectively invented a new economic logic: one in which the user was not the customer but the raw material, and in which the platform's fundamental product was not a service but a prediction of human behaviour. Harvard Business School professor emerita Shoshana Zuboff named this logic surveillance capitalism — "as significant a threat to human nature in the 21st century as industrial capitalism was to the natural world in the 19th and 20th."

Autor*in

Veda Grant
A former corporate burnout who rebuilt her life through mindfulness routines, now blending self-help for stress mastery, business coaching on team wellness, and historical analysis of wellness movements in industrial eras.

Themen in »Minds for Sale«

attention economy history surveillance capitalism Shoshana Zuboff social media platforms behaviour modification digital capitalism everyday life algorithmic manipulation history platform economy social history cognitive capitalism technology

Stimmen zu »Minds for Sale«

Details

Link teilen