Management Between Strategy and Finance
The Four Seasons of Business
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Beschreibung
Companies' decision-making and planning systems find themselves in a constant tug of war between strategic and financial considerations. The authors analyze these two opposing currents in business thinking, dissecting their differences and identifying their best practices. They also develop an approach that reconciles the two conflicting schools of thought – without watering down their differences. They argue that both strategic and financial perspectives can serve as a compass in management's decision-making processes: Which perspective to choose depends on the phase the company finds itself in. The authors distinguish four phases in the company lifecycle – phases in which they must position themselves, develop, grow and, ultimately, earn. In the first two phases, strategic considerations should take priority; in the latter two phases, financial considerations rule the day.
Companies' decision-making and planning systems find themselves in a constant tug of war between strategic and financial considerations. The authors analyze these two opposing currents in business thinking, dissecting their differences and identifying their best practices. They also develop an approach that reconciles the two conflicting schools of thought – without watering down their differences. Schwenker und Spremann argue that both strategic and financial perspectives can serve as a compass in management's decision-making processes: Which perspective to choose depends on the phase of business. The authors distinguish four phases in the company lifecycle – phases in which the business must find the proper position, develop, grow and, ultimately, earn. In the first two phases, strategic considerations should take priority; in the latter two phases, financial considerations rule the day.
The key advantage of this book is that it provides a solid and well-argued overview of the two schools of thought, strategic and financial thinking Indicates a path through the conflict between financial and strategic thinking Written by a top-manager and a well-known scientist Includes supplementary material: sn.pub/extras
Autor*in
Burkhard Schwenker
Themen in »Management Between Strategy and Finance«
Business phases Corporate strategy Finance Financial thinking Investment calculation Strategic thinking business conflict management planning strategy