Mobile Networking with WAP

Beschreibung

The combination of Internet and GSM (Global System for Mobile communications, cellular phones) enables individuals with wireless devices to interact easily with information and services over existing wireless networks. The Wireless Application Protocol (WAP) is the facilitator of this process.
This HOTT (Hands On HOT Topics) Guide illuminates effective strategies and marketing opportunities with respect to this new and uncharted territory. The white papers and case studies published in this book help you to combine this technology with your business. Consultants, Sales, Marketing and Technical managers can now profit from the knowledge gathered in this unique WAP Special.
Inspiration for the wireless revolution The big Geneva Telecom 99 exhibition will probably go down in history as the moment when Wireless Application Protocol (WAP) made its debut in the world. A slew of vendors launched their first WAP phones and carriers announced their first WAP services. And this time it's Europe that's the frontrunner. 'For once I'm not proud to be an American', said Larry Ellison, the CEO of softwaremaker Oracie, in a speech delivered at Telecom 99. Europe is at least 18 months ahead of the United States in deploying WAP. The Telecom 99 show could mark the beginning of a bright, very bright future for WAP. Analists predict that a significant part of Internet access will be via wireless devices within a few years. It's important not to get carried away. When the computer industry gets hold of a new concept like WAP it becomes the 'Next Big Thing'. Vendors pre-announce products and the mass media prints hype. When the revolution fails to materialize during the following months the hype will die soon. But this time it's different. The business case is overwhelming, the numbers are staggering, and it's the 'cash loaded' telecom industry that is delivering the key products.
The ultimate handbook on WAP
The combination of Internet and GSM (Global System for Mobile communications, cellular phones) enables individuals with wireless devices to interact easily with information and services over existing wireless networks. The Wireless Application Protocol (WAP) is the facilitator of this process.
This HOTT (Hands on Tests and Tutorials) Guide illuminates effective strategies and marketing opportunities with respect to this new and uncharted territory. The white papers and case studies published in this book help you to combine this technology with your business. Consultants, Sales, Marketing and Technical managers can now profit from the knowledge gathered in this unique WAP Special.

Autor*in

Themen in »Mobile Networking with WAP«

Mobile Computing Mobile Netze Netzwerke Protokoll Universal Mobile Telecommunications System WAP Wireless Application Protocol antenna wireless network

Stimmen zu »Mobile Networking with WAP«

"Die Information im Buch sind gut aufbereitet und mit vielen Diagrammen, Skizzen, und Grafiken veranschaulicht. Falls Sie sich mehr für die Hintergründe von WAP und mögliche Einsatzgebiete interessieren, wenn Sie eher darauf achten müssen, das das WAP-Angebot später auch rentabel ist und einen Nutzen für die Kunden darstellt, sind Sie bei diesem Buch richtig. (www.akademie.de)

"WAP und WML liegen in diesen Tagen nicht nur in aller
Techniker Munde, auch Marktstrategen und Projektleiter
wollen schon an den Modellen fuer morgen entwickeln. Das
beste Buch zum Thema aus Business-Sicht bisher ist "Mobile
Networking with WAP". Viele Erfahrungsberichte und Beitraege
von Pionieren aus der Branche zeigen den technischen Status
Quo, die Probleme, Geschaeftsmodelle und Ausblicke in die
Zukunft (u.a. auch auf UMTS). Geschrieben in englisch, sind
die Texte hervorragend auf den Punkt gebracht und sehr gut
lesbar. Das Buch fuer den Schritt voraus." (amazon.de bringt's Newsletter)
()

Details

Link teilen