Webvertising
The Ultimate Internet Advertising Guide
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Beschreibung
It is clear that the costs, strategies and effectiveness of Internet marketing differ greatly from conventional marketing. This book contains a wide range of white papers and case studies written by specialists, which inform you on how to exploit the new advertising trend. The information details the best strategies and will save you a great deal of time and money.
The Internet's ability to act as an efficient channel for advertising has transformed it into a major marketing tool, and yet no one is really sure of how best to utilise the Internet for this purpose. It is clear that the costs, strategies and effectiveness of Internet marketing differ greatly from conventional marketing.
This book contains a wide range of white papers and case studies written by specialists, which inform you on how to exploit this new advertising trend. The information details the best strategies and will save you a great deal of time and money.
The ultimate handbook on online advertising
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