Business Governance and Society

Beschreibung

This volume critically analyzes the convergence of technology, business practices, public policies, political ideologies, and societal values for improving business performance at the global-local paradigm. It also enriches knowledge on contemporary business strategies against conventional wisdom of managing companies today. 
Shifts in the global economic and political order have significantly affected the business patterns within developed, developing, and emerging markets. The reversal of political ideologies from liberal to protectionist business frameworks are disrupting the trade flows that were rooted in the international economy since the mid-twentieth century.

The essays contemplate developing new visions and business perspectives to match with the changing political ideologies in emerging markets. This volume will serve as a valuable tool to readers looking for global market management strategies to generate cost-effective business models and create convergence with political and social values to drive better governance of businesses.
Blends global economics and political trends with regional business prospects
Presents regional research studies in reference to changing political and business trends
References recent political ideologies and corporate business strategies affecting the international trade, business, and socio-economic values in developing countries in general, and in particular, Asia and Latin America
Blends global economics and political trends with regional business prospects Presents regional research studies in reference to changing political and business trends References recent political ideologies and corporate business strategies affecting the international trade, business, and socio-economic values in developing countries in general, and in particular, Asia and Latin America

Autor*in

Rajagopal

Themen in »Business Governance and Society«

International Trade Business Modelling Corporate Governance consumer behavior Marketing Research digital marketing improving business performance marketing analytics business performance in emerging markets business diplomacy talent analytics CRM customer relationship management India Mexico

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 “…the fast changing global business scenarios are profoundly affecting societal values. This book critically examines business diplomacies in the global marketplace and encapsulates sectoral research studies across emerging markets. A valuable contribution and a required read for everyone…” (Ignacio de la Vega, Dean, EGADE Business School, Tecnológico de Monterrey, Mexico)

“…this anthology provides a holistic perspective on the paradigm shifts in the business ecosystem. The book offers multi-national viewpoints. An invaluable resource for practitioners and researchers. Kudos to the editors and contributors.” (Sanjiv Goenka, Chairman, RP-Sanjiv Goenka Group & Chairman, IMIBoard, India)

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