Business Model Pioneers
How Innovators Successfully Implement New Business Models
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Beschreibung
Business model innovations are conceived and implemented by a special type of entrepreneur: business model pioneers. This book presents 14 compelling case studies of business model pioneers and their companies, who have successfully introduced new business ideas to the market. The examples range from industries such as retail, media and entertainment to services and industrial projects. For each example, the book provides information on the market environment at the time of launch and illustrates the driving forces behind these business models. Moreover, current market developments are highlighted and linked to the evolution of the business models. Lastly, the authors present the profile of a typical business model pioneer.
Business model innovations are conceived and implemented by a special type of entrepreneur: business model pioneers. This book presents 14 compelling case studies of business model pioneers and their companies, who have successfully introduced new business ideas to the market. The examples range from industries such as retail, media and entertainment to services and industrial projects. For each example, the book provides information on the market environment at the time of launch and illustrates the driving forces behind these business models. Moreover, current market developments are highlighted and linked to the evolution of the business models. Lastly, the authors present the profile of a typical business model pioneer.
Compiles a unique collection of case studies in retail, media, entertainment, service and IT sectors Features cases structured upon Business Model Canvas, which is well-known in academia as well as in practice Shows how Tesla, Aldi, Siemens, Google and other pioneers have successfully developed business models
Autor*in
Kai-Ingo Voigt
Themen in »Business Model Pioneers«
Business model development Retail sector Aldi Starbucks Dell Amazon Services Southwest Airlines The Huffington Post Netflix Spotify