Unique focus: there are no edited collections around midwifery and media
Accessibility: this is a shorter title with chapters that cover a wide variety of media, making it engaging to a range of readers
Ann Luce
Media Childbirth health media Midwifery healthcare pregnancy Midwife nursing nurse midwives maternal and child health
“In the twenty first century our media image and digital foot print are rapidly becoming the most important window into our profession. In a rapidly changing environment this book provides an up to date and informative insight into how our profession is affected by the media and how our profession can inform and influence the image of midwifery. This area is going to become even more important in the future universities and trusts increasingly use broadcast and social media to manage information and inform our clients of the services we provide. This book will be the important first text in a new growth area. It brings together an internationally recognised group of authors who are experts in this field. I wholeheartedly recommend it to you.” (Lee Wright, School of Nursing and Midwifery, Birmingham City University, UK)