Information and Communication Technologies in Tourism 2014
Proceedings of the International Conference in Dublin, Ireland, January 21-24, 2014
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Beschreibung
The papers presented in this volume advance the state-of-the-art research on social media and Web 2.0, electronic tourism marketing, website development and evaluation, search engine marketing and optimization, IT adoption and diffusion, virtual travel communities, mobile technologies, management information systems in tourism, eLearning, recommender systems for tourism businesses and destinations and electronic distribution for hospitality and travel products. This book covers the most significant topics contributed by prominent scholars from around the world and is suitable for both academics and practitioners who are interested in the latest developments in e-Tourism.
The papers presented in this volume advance the state-of-the-art research on social media and Web 2.0, electronic tourism marketing, website development and evaluation, search engine marketing and optimization, IT adoption and diffusion, virtual travel communities, mobile technologies, management information systems in tourism, eLearning, recommender systems for tourism businesses and destinations and electronic distribution for hospitality and travel products. This book covers the most significant topics contributed by prominent scholars from around the world and is suitable for both academics and practitioners who are interested in the latest developments in e-Tourism.
Presents research on cutting-edge technologies in travel and tourism by leading scholars in the field Offers practical insights into IT-related managerial issues Provides a collection of diverse perspectives and methodologies Includes supplementary material: sn.pub/extras
Autor*in
Zheng Xiang
Themen in »Information and Communication Technologies in Tourism 2014«
Destination management Electronic distribution Electronic tourism marketing Hospitality Information technology Management information systems Mobile technologies Recommender systems Search engine marketing Search engine optimization Social media Travel and tourism Virtual travel communities Web 2.0 Website development