The Virtual Customer: A New Paradigm for Improving Customer Relations in Libraries and Information Services / O cliente virtual: um novo paradigma para melhorar o relacionamento entre clientes e servicos de informacao e bibliotecas / L' usager virtuel: un nouveau paradigme pour améliorer le service à la clientèle dans les bibliothèques et services d'information / El cliente virtual: un nuevo paradigma para mejorar el relacionamento entre clientes y servicios de información y biblioteca
Satellite Meeting Sao Paulo, Brazil, August 18-20,2004 / Reuniao Satélite Sao Paulo, Brasil, August 18-20,2004 / Colloque Satellite, Sao Paulo, Brasil, August 18-20,2004 / Reunión Satélite, Sao Paulo, Brasil, August 18-20,2004
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Beschreibung
Die International Federation of Library Associations and Institutions (IFLA) ist der führende internationale Dachverband, der die Interessen von Bibliotheken und Informationsdiensten und ihren Nutzern vertritt. Sie ist das weltweite Sprachrohr der Bibliotheks- und Informationsberufe. In der Reihe IFLA Publications wird eine Vielzahl der Möglichkeiten diskutiert, wie Bibliotheken, Informationszentren sowie Angestellte in Informations- und Dokumentationsberufen weltweit ihre Ziele formulieren und ihren Einfluss als Gruppe wahrnehmen, ihre Interessen vertreten sowie Lösungen für globale Probleme entwickeln können.
For several years the concept of "virtual client" or "virtual customer" has been part of the world of libraries and information services. This publication contains the proceedings of a satellite meeting on this topic, organized by the Management and Marketing Section of IFLA and held in Sao Paulo, Brazil in August 2004. It contains papers from more general points of views such as the democratization of access to digital information to more specific questions such as virtual libraries and new services, not forgetting user and librarian education, web site design, more specialized information, etc. The readers of these proceedings will find along these pages a very stimulating content which will guide them towards better services for virtual clients. Papers are presented in the original language of their presentation (Portuguese, French, Spanish and English) with summaries in these four languages.
Autor*in
Sueli Mara Soares Pinto Ferreira
Themen in »The Virtual Customer: A New Paradigm for Improving Customer Relations in Libraries and Information Services / O cliente virtual: um novo paradigma para melhorar o relacionamento entre clientes e servicos de informacao e bibliotecas / L' usager virtuel: un nouveau paradigme pour améliorer le service à la clientèle dans les bibliothèques et services d'information / El cliente virtual: un nuevo paradigma para mejorar el relacionamento entre clientes y servicios de información y biblioteca«
LANGUAGE ARTS & DISCIPLINES Library & Information Science General Library and Information Science Book Studies Libraries and Library Science Libraries and Library Science DEES ATLASFORMES LINGUISTIQUES BZRP212