Researching Discourse in Business Genres
Cases and Corpora
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Beschreibung
The contributions of this volume approach the genres of employee, CEO and organizational communication from different angles. They analyze how the author’s position in the company influences the construction of these genres, what content and linguistic style characterize them, and how the discourse of these genres is related to other resources. They look at linguistic and rhetorical strategies in a range of communicative settings: email correspondence among (male versus female) co-workers, collaborative writing of formats in the workplace, leadership messaging by the CEO, financial disclosures for (non-)financial audiences and expressions of the corporate philosophy. Two methodologies in particular are prominent in the genre-based chapters: corpus analyses and case studies.
Autor*in
Sylvain Dieltjens
Themen in »Researching Discourse in Business Genres«
Aims and Policies of Business and Management Applied Linguistics Business Cases Corpora Dieltjens Discourse Discourse analysis Education in Business and Management Genres Pragmatics Researching
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«The findings drawn from this volume are valuable to both scholars and businessmen interested in becoming more knowledgeable about communication strategies in the workplace among co-workers and also between management and employees. It is also useful to teaching practitioners to make their teaching more comprehensive by providing guidelines for other genres not frequently included in their teaching curricula. This collection represents therefore a commendable effort that has been carried out and it deserves to be praised and recommended.» (Carmen Piqué-Noguera, Ibérica 26, 2013)
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