Reinventing the Firm
Strategic Renewal and Business Model Innovation in a High-Growth Economy
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Beschreibung
This open access book explains how firms achieve strategic renewal by redesigning their business models in a high-growth, post-transition economy, using Poland as a natural laboratory. It shows how companies employ business model innovation (BMI) to sustain competitive advantage under turbulence, balancing exploration and exploitation. Strategic renewal is presented as an ongoing, complex process, with BMI as its key vehicle. Drawing on mixed-methods research, the book examines how organizations initiate, structure, and sustain BMI under global competition and post-transition complexity. It explores alternative strategic logics (co-alignment vs co-creation), structural choices (pivot-first, layering, selective parallel models), and innovation modes (internal vs open). Renewal is not depicted as linear but as a fluid, tension-laden process in which firms continuously balance efficiency and innovation, stability and experimentation, and exploitation and exploration. The book will be of great interest to scholars and students of innovation, strategy, and international business.
Mariola Ciszewska-Mlinarič is an Associate Professor at Kozminski University, Poland, and Vice-Rector for International Cooperation and ESR. Her research covers strategy, internationalization, growth challenges and business model innovation.
Desislava Dikova is a Professor at Vienna University of Economics and Business, Austria, and Kozminski University. She is Editor-in-Chief of the Journal of East West Business, co-editor of AIB Insights, and Associate Editor of Journal of International Management and European Management Review. Her research is in internationalization strategies of SMEs and MNEs.
Anna Morgan-Thomas is a Professor at the University of Glasgow, UK, specializing in digital transformation, international business, and marketing. She has held senior leadership roles and is Associate Editor of the European Management Journal.
Piotr Wójcik is an Associate Professor at Kozminski University, Poland, and Program Director of the Master in Management. His research focuses on dynamic capabilities, organizational resilience, and international strategy.
This open access book explains how firms achieve strategic renewal by redesigning their business models in a high-growth, post-transition economy, using Poland as a natural laboratory for studying renewal. It shows how Polish companies use business model innovation (BMI) to sustain competitive advantage under turbulence, balancing exploration and exploitation while transforming legacy structures and routines. Strategic renewal is treated as an ongoing, complex process of transformation, for which BMI serves as a vehicle.
Drawing on mixed-methods research with 400 internationally oriented firms and eight in-depth case studies, the book investigates how organizations initiate, structure, and sustain BMI under global competition and post-transition complexity. It examines how firms navigate alternative strategic logics (co-alignment vs co-creation), structural choices (pivot-first, layering, selective parallel models), and innovation modes (internal vs open innovation). Rather than depicting renewal as a linear fit, it conceptualizes it as a fluid, tension-laden journey in which firms continually negotiate efficiency and innovation, stability and experimentation, exploitation and exploration. It will be of great interest to scholars and students of innovation, strategy and international business.
This book is open access, which means that you have free and unlimited access Explores business model innovation and strategic renewal in high-growth economies Uses the Polish economy as a case study, integrating qualitative and quantitive research from Polish firms Argues that business model change is a non-linear journey, which must be navigated to achieve strategic renewal
Autor*in
Mariola Ciszewska-Mlinaric
Themen in »Reinventing the Firm«
Open Access BMI strategic renewal business transformation organisational change industry 4.0 European Union Polish economy