Platform Business Models and Strategies, Vol 2
Co-Creation of Business Value in the Sharing Economy
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Beschreibung
This book examines how digital platforms are reshaping work, media ecosystems, and data-driven strategies. As a continuation from Platform Business Models and Strategies Vol 1, this book explores the changing nature of labor and leadership in platform businesses, the evolution of social media and news models, and the challenges of trust, reputation, and big data analytics. With insights into policy, privacy, network neutrality, this book offers a comprehensive examination of the forces driving innovation and regulation in a platform economy. This book is essential reading for scholars, researchers, practitioners, students, and industry leaders navigating the digital future.
This book examines how digital platforms are reshaping work, media ecosystems, and data-driven strategies. As a continuation from Platform Business Models and Strategies Vol 1, this book explores the changing nature of labor and leadership in platform businesses, the evolution of social media and news models, and the challenges of trust, reputation, and big data analytics. With insights into policy, privacy, network neutrality, this book offers a comprehensive examination of the forces driving innovation and regulation in a platform economy. This book is essential reading for scholars, researchers, practitioners, students, and industry leaders navigating the digital future.
Provides comprehensive insights into how platforms transform media, data, and business models Bridges theory and practice with case studies on social media, big data, and regulation Offers a comprehensive examination of the forces driving innovation and regulation in a platform economy
Autor*in
Datis Khajeheian
Themen in »Platform Business Models and Strategies, Vol 2«
Digital platforms Platform economy Media business models Social media strategies Big data analytics Data-driven decision-making Platform governance Network neutrality Privacy and data protection Sharing economy research Digital content marketing Platform regulation Reputation management in platforms Web 3.0 leadership competencies Crisis communication on social media