Sportswashing
Global Perspectives on the Politics of Promotion
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Beschreibung
This book breaks new ground in sports media research by looking in depth at the relatively recent nation-state phenomenon of sportswashing at a time when it is increasingly pervasive in commercial elements of elite sport. High-profile cases of sportswashing have seen states use their economic influence through event planning and sponsorship to distract from poor human rights, climate change or mining-industry issues, and instead seek positive coverage of their countries. The Middle East has been particularly prominent over the past decade, using sport as a vehicle for promotion, with the 2022 World Cup hosted in Qatar, Saudi Arabia financing LIV Golf, and numerous Formula 1 races being held throughout the region. Where the liberal west views these Middle Eastern practices as immoral, the states involved see their role more simply as promotion and nation building. Securing a future where oil may not be the focus is also a reason behind these governments providing more sports events for their people. It is within this context that this project has been developed, presenting a range of perspectives and case studies from scholars across the globe.
Dr Peter English (PhD, 2014) is a Senior Lecturer in Journalism at the University of the Sunshine Coast. Dr English is a leading international sports journalism scholar and an expert on sports media, journalism research and journalism education. He is the author of Australian Sports Journalism: Power, Control and Threats (Routledge, 2021) and Olympic Outliers: Brisbane 2032 and the Future of the Olympic Games (Routledge, 2025). He has published more than 40 journal articles and five book chapters in international and domestic publications. He regularly publishes in a range of high-impact international journals, including Q1-ranked journals such as New Media & Society, Digital Journalism, Journalism, or Communication & Sport. His Google Scholar h-Index is 16 with more than 900 citations.
Dr Xavier Ramon (PhD, 2016) is an Associate Professor in Journalism at the Department of Communication of Universitat Pompeu Fabra, Barcelona. Dr Ramon is a leading international sports communication scholar and expert on sports media in the digital age, journalism ethics, and media accountability. His outputs include 47 peer-reviewed articles, 22 book chapters and 71 contributions to conferences in 12 different countries. His work has been published in a range of high-impact international journals, including Journalism Studies, Journalism Practice, Digital Journalism, Communication & Sport, or Media and Communication. His Scholar h-Index is 17 with more than 1000 citations.
This book breaks new ground in sports media research by looking in depth at the relatively recent nation-state phenomenon of sportswashing at a time when it is increasingly pervasive in commercial elements of elite sport. High-profile cases of sportswashing have seen states use their economic influence through event planning and sponsorship to distract from poor human rights, climate change or mining-industry issues, and instead seek positive coverage of their countries. The Middle East has been particularly prominent over the past decade, using sport as a vehicle for promotion, with the 2022 World Cup hosted in Qatar, Saudi Arabia financing LIV Golf, and numerous Formula 1 races being held throughout the region. Where the liberal west views these Middle Eastern practices as immoral, the states involved see their role more simply as promotion and nation building. Securing a future where oil may not be the focus is also a reason behind these governments providing more sports events for their people. It is within this context that this project has been developed, presenting a range of perspectives and case studies from scholars across the globe.
Analyses an emerging research topic that has not been covered in regular detail in sports media research Provides new perspectives on sportswashing and mega-events, and developing issues like its influence in e-sports Includes research, analysis and discussion in a case-study format, rather than traditional journal articles
Autor*in
Peter English
Themen in »Sportswashing«
Sportswashing Sports media Sport Mega-events Geopolitics Human Rights Climate