Developing Mission Statements
A Very Brief Introduction
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Beschreibung
Companies are no longer the only organizations thatdevelop mission statements; administrations, hospitals,universities, schools and associations are following. After a phase of euphoria in which true miracles wereexpected, mission statements have come underincreasing critique for their moralizing overtones. Byapplying new approaches from organizational research,this book shows how thedevelopment and disseminationof missionstatements can be arranged in sucha way that two seemingly contradicting goals areachieved. On the one hand the management of theorganization’s “display side” to the outside world canbe supported, on the other hand new room can becreated for the analysis of the unavoidable structuralconflicts that emerge in organizations.
Stefan Kühl is professor of sociology at the University of Bielefeld in Germany and works as a consultant for Metaplan, a consulting firm based in Princeton, Hamburg, Shanghai, Singapore, Versailles and Zurich.
Companies are no longer the only organizations thatdevelop mission statements; administrations, hospitals,universities, schools and associations are following. After a phase of euphoria in which true miracles wereexpected, mission statements have come underincreasing critique for their moralizing overtones. Byapplying new approaches from organizational research,this book shows how thedevelopment and disseminationof missionstatements can be arranged in sucha way that two seemingly contradicting goals areachieved. On the one hand the management of theorganization’s “display side” to the outside world canbe supported, on the other hand new room can becreated for the analysis of the unavoidable structuralconflicts that emerge in organizations.
The first compact presentation of how mission statements are developed in organisations The importance of values in organisations beyond their glorification in management talk A guide for practitioners - aligned with recent approaches in organisational science
Autor*in
Stefan Kühl
Themen in »Developing Mission Statements«
organizational sociology mission statement values vision strategies display side systems theory