This book reports on research findings and practical lessons featuring advances in the areas of digital and interaction design, graphic design and branding, design education, society and communication in design practice, and related ones. Gathering the proceedings of the 8th International Conference on Digital Design and Communication, Digicom 2024, held on November 7-9 2024, as a hybrid event, in/from Barcelos, Portugal, this book continues the tradition of the previous ones reporting on new design strategies to foster digital communication within and between the society, institutions and brands. By highlighting innovative ideas and reporting on multidisciplinary projects, it offers a source of inspiration for designers of all kinds, including graphic and web designers, UI, UX and social media designers, and to researchers, advertisers, artists, and brand and corporate communication managers alike.
This book reports on research findings and practical lessons featuring advances in the areas of digital and interaction design, graphic design and branding, design education, society and communication in design practice, and related ones. Gathering the proceedings of the 8th International Conference on Digital Design and Communication, Digicom 2024, held on November 7-9 2024, as a hybrid event, in/from Barcelos, Portugal, this book continues the tradition of the previous ones reporting on new design strategies to foster digital communication within and between the society, institutions and brands. By highlighting innovative ideas and reporting on multidisciplinary projects, it offers a source of inspiration for designers of all kinds, including graphic and web designers, UI, UX and social media designers, and to researchers, advertisers, artists, and brand and corporate communication managers alike.
Nuno Martins
Digital Education in Design Augmented Reality in Design Immersive Performances Training Interfaces with Augmented Reality Cultural Heritage and Digital Platforms User Interface Design Creativity in Advertising Design for Social Change Consumer Perception Design of Communication Apps Visual Identity Design Creativity in Design Education AI in Design Education Design Tools for Interactive Learning Brand Development in the Digital Environment