Digital Oratory as Discursive Practice
From the Podium to the Screen
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Beschreibung
This book offers an appraisal of oratory, old and new, relating former discourse practice to a specific sub-set of contemporary, digital practices. The author explores the interface between language and society, providing an interdisciplinary study at the crossroads of discourse, linguistics, communication and rhetoric. The comparisons she draws are particularly pertinent in light of the steep rise in presentations given during video-conferences, webinars, and other online events during the COVID-19 pandemic, an event which accelerated previous moves towards digital communication and which is likely to have a long-term impact on communication styles. This book will be of interest to academics and students in fields including discourse analysis, applied linguistics, communication studies, digital studies and business studies.
Fiona Rossette-Crake is Professor in English Linguistics at the Department of Applied Languages at Université Paris Nanterre, France. Her research applies theory from linguistics and discourse analysis to rhetoric, spoken and digital communication, and workplace communication. Her work includes a focus on cultural issues (comparisons across cultures; the global impact of Anglo-American communication culture, notably corporate communication).
This book offers an appraisal of oratory, old and new, relating former discourse practice to a specific sub-set of contemporary, digital practices. The author explores the interface between language and society, providing an interdisciplinary study at the crossroads of discourse, linguistics, communication and rhetoric. The comparisons she draws are particularly pertinent in light of the steep rise in presentations given during video-conferences, webinars, and other online events during the COVID-19 pandemic, an event which accelerated previous moves towards digital communication and which is likely to have a long-term impact on communication styles. This book will be of interest to academics and students in fields including discourse analysis, applied linguistics, communication studies, digital studies and business studies.
Engages with spoken monologic discourse and its many formats, past and present Draws on the discursive concepts of genre, participant setup and speaker ethos Investigates multiple aspects of oral speech delivery
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Fiona Rossette-Crake
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“Digital Oratory as Discursive Practice: From the Podium to the Screen is a comprehensive study of communicative choices contemporary orators make in particular contexts, the technologies prompting them to make those choices, and the cultural and economic ideologies that render those choices meaningful. … The book is an indispensable guide for all communication scholars interested in how oratory is done … .” (David Boromisza-Habashi, International Journal of Communication, Vol. 17, 2023)
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"Digital Oratory offers a contemporary take on a classical topic, looking at the way we give speeches now. The discourse analytical approach investigates modern oratory as social practice, from personal branding in TED talks to politicians and activists influencing audiences on social media. Required reading for students, scholars and practitioners of public speaking." - Veronika Koller, Professor of Discourse Studies, Lancaster University, UK
"Given the scholarly pre-occupation with written digital interaction, RossetteCrake's focus on online public speaking - or digital oratory - is a breath of fresh air. From TED talks to Tiktok, this fascinating book sheds much needed light on the new discourse genres that are transforming contemporary public debate. Read it, read it, read it!" -Caroline Tagg, Senior Lecturer in Applied Linguistics, The Open University, UK
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