Digital Economy, Business Analytics, and Big Data Analytics Applications
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Beschreibung
This book is about turning data into smart decisions, knowledge into wisdom and business into business intelligence and insight. It explores diverse paradigms, methodologies, models, tools and techniques of the emerging knowledge domain of digitalized business analytics applications.
The book covers almost every crucial aspect of applied artificial intelligence in business, smart mobile and digital services in business administration, marketing, accounting, logistics, finance and IT management.
This book aids researchers, practitioners and decisions makers to gain enough knowledge and insight on how to effectively leverage data into competitive intelligence.
This book is about turning data into smart decisions, knowledge into wisdom and business into business intelligence and insight. It explores diverse paradigms, methodologies, models, tools and techniques of the emerging knowledge domain of digitalized business analytics applications.
The book covers almost every crucial aspect of applied artificial intelligence in business, smart mobile and digital services in business administration, marketing, accounting, logistics, finance and IT management.
This book aids researchers, practitioners and decisions makers to gain enough knowledge and insight on how to effectively leverage data into competitive intelligence.
Shares the latest research on digital economy, business analytics, and big data analytics applications Presents the results of the 17th Annual Scientific International Conference for Business (SICB2021) Aids researchers, practitioners, and decisions makers to gain enough knowledge
Autor*in
Saad G. Yaseen
Themen in »Digital Economy, Business Analytics, and Big Data Analytics Applications«
Big Data Analytics Business Intelligence Systems Information Technology Adoption Digital Marketing Digital Financial Services