Building on his decades of experience as a consultant and project manager in the automotive industry, the author develops comprehensive and pragmatic recommendations for action regarding the digital transformation of the automotive and supplier industries. At the heart is the transition from a vehicle-focused to a mobility-oriented business model. Based on the catalysts of the digital change, four digitizsation fields are structured, and a roadmap for their transformation is presented. The topics of comprehensive change in corporate culture and an agile and efficient information technology are covered in detail as vital success factors. Selected practical examples of innovative digitizsation projects provide additional ideas and impulses. An outlook on the automotive industry in the year 2040 completes the discourse.
Addresses the challenges of digital transformation of the automotive industry in all relevant aspects
Covers the latest IT technology and solutions as key drivers for digitization
Provides numerous references and pragmatic examples
Addresses the challenges of digital transformation of the automotive industry in all relevant aspects Covers the latest IT technology and solutions as key drivers for digitization Provides numerous references and pragmatic examples
Uwe Winkelhake
digital transformation mobility services process automation autonomous driving e-vehicle