Femininities and Masculinities in the Digital Age

Beschreibung

This book provides a fresh overview on the debate about the remarkable regression of gender equality in the Balkans and South Caucasus caused by the fall of socialism and by the revitalization of religion in Turkey. Contrary to the prevailing opinion of researchers who state continuous male domination, the book presents strong arguments for an alternative outlook. By contrasting the realia of gender relations with the utopia of new femininities and new masculinities driven by digital visual communication, the book provokingly concludes with the arrival of two utopias: the Marlboro Man – still authoritative but lonely – conquering and refusing family obligations; and with the emergence of a new femininity type – strong and beautiful. As such this book provides a great resource to anthropologists, demographers, sociologists, gender and media researchers and all those interested in feminist issues.
This book provides a fresh overview on the debate about the remarkable regression of gender equality in the Balkans and South Caucasus caused by the fall of socialism and by the revitalization of religion in Turkey. Contrary to the prevailing opinion of researchers who state continuous male domination, the book presents strong arguments for an alternative outlook. By contrasting the realia of gender relations with the utopia of new femininities and new masculinities driven by digital visual communication, the book provokingly concludes with the arrival of two utopias: the Marlboro Man – still authoritative but lonely – conquering and refusing family obligations; and with the emergence of a new femininity type – strong and beautiful. As such this book provides a great resource to anthropologists, demographers, sociologists, gender and media researchers and all those interested in feminist issues.
Provides fresh view on femininities and masculinities Identifies visual representation as crucial research topic Offers surprising research results on gender equality

Autor*in

Karl Kaser

Themen in »Femininities and Masculinities in the Digital Age«

Digital visuality and gender equality Veiling-chic cultures and porno-chic cultures Gender relations in Europe Gender relations in Eurasia Gender relations in the Balkans and the Caucasus Femininities and masculinities in Europe Femininities and masculinities in the Balkans Visual representation of femininities and masculinities Femininities and masculinities in the fashion industry Femininities and masculinities in advertising Gender relations in post-socialism Gender relations in Turkey Gender relations in Islam Gender relations and religion Gender and media

Stimmen zu »Femininities and Masculinities in the Digital Age«

“Kaser’s book is a tool for feminism and the much-needed continued struggle for gender equality. Taking a comparative approach, he brilliantly explains recent developments and regressions of the role and place of women in society, and what this has meant for gender relations, for masculinities and femininities. … indeed for all those interested in the complexity of gender relations.” (Antoine Dutreuilh, Comparative Southeast European Studies, Vol. 72 (3), 2024)

Details

Link teilen