Masterpieces of Swiss Entrepreneurship
Swiss SMEs Competing in Global Markets
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Beschreibung
This open access book focuses on Switzerland-based medium-sized companies with a longstanding export tradition and a proven dominance in global niche markets. Based upon in-depth documentation and analysis of 36 Swiss companies over their entire history, an expert team of authors presents several parallels in the pathways and success factors which allowed these firms to become dominant and operate from a high-cost location such as Switzerland.
The book enhances these insights by providing detailed company profiles documenting the company history, development, and how their relevant global niche positions were reached. Readers will benefit from these profiles as they compile a diverse selection of industries, mainly active within the B2B sector, with mostly mature companies (60 years to older than 100 years since founding) and different types of ownership structures including family firms.
‘Masterpieces of Swiss Entrepreneurship’ brings unique learning opportunities to owners and leaders of SMEs in Switzerland and elsewhere. Findings are based on detailed bottom-up research of 36 companies -- without any preconceived notions. The book is both conceptual and practical. It fosters understanding for different choices in development pathways and management practices.
Matti Alahuhta, Chairman DevCo Partners, ex-CEO Kone, Board member of several global listed companies, Helsinki, Finland
Start-up entrepreneurs need proven models from industry which demonstrate the various paths to success. “Masterpieces of Swiss Entrepreneurship” provides deep insights highlighting these models and the important trade-offs entrepreneurial teams must consider when choosing the path of high growth or of maximum control, as they are often mutually exclusive.
Gina Domanig, Managing Partner, Emerald Technology Ventures, Zurich
Presents a unique collection of company profiles and cases from Swiss B2B and B2C market leaders in export markets Demonstrates success factors, common pathways, and unique business strategy insights into the Swiss business ecosystem Includes analysis of diverse ownership structures including family-owned firms This book is open access, which means that you have free and unlimited access
Autor*in
Jean-Pierre Jeannet
Themen in »Masterpieces of Swiss Entrepreneurship«
Open access book Competitiveness of Swiss SMEs Export strategies of swiss companies SME export strategy Swiss family enterprises Swiss founders and entrepreneurs B2B market leaders in Switzerland Management field research Stakeholder management Innovation and intellectual property in Switzerland Leveraging competencies Cost competitiveness Quality engineering