Markopoulos Advances in Creativity, Innovation, Entrepreneurship and Communication of Design

Advances in Creativity, Innovation, Entrepreneurship and Communication of Design

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Proceedings of the AHFE 2020 Virtual Conferences on Creativity, Innovation and Entrepreneurship, and Human Factors in Communication of Design, July 16-20, 2020, USA

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Beschreibung

This book brings together experts from different areas to show how creativity drives design and innovation to allow the integration of a wider spectrum of topics related to engineering design, industrial design and ergonomics in design. It presents theories and best practices demonstrating how creativity generates technological invention, and how this, combined with entrepreneurship, leads to business innovation. It also discusses strategies to teach creativity and entrepreneurial competencies. Moreover, the book discusses the role of human factors in understanding, communicating with and engaging users, reporting on innovative approaches, new typographies, visual elements and technologies applied to mobile and computer interfaces developments. It also discusses innovative strategies for design education and sustainable design. Based on the AHFE 2020 Virtual Conference on Creativity, Innovation and Entrepreneurship and on the AHFE 2020 Virtual Conference on Human Factors inCommunication of Design, held on July 16–20, 2020, this book offers a fresh perspective and novel insights for human factors researchers, designers, communicators and innovators.

This book brings together experts from different areas to show how creativity drives design and innovation to allow the integration of a wider spectrum of topics related to engineering design, industrial design and ergonomics in design. It presents theories and best practices demonstrating how creativity generates technological invention, and how this, combined with entrepreneurship, leads to business innovation. It also discusses strategies to teach creativity and entrepreneurial competencies. Moreover, the book discusses the role of human factors in understanding, communicating with and engaging users, reporting on innovative approaches, new typographies, visual elements and technologies applied to mobile and computer interfaces developments. It also discusses innovative strategies for design education and sustainable design. Based on the AHFE 2020 Virtual Conference on Creativity, Innovation and Entrepreneurship and on the AHFE 2020 Virtual Conference on Human Factorsin Communication of Design, held on July 16–20, 2020, this book offers a fresh perspective and novel insights for human factors researchers, designers, communicators and innovators.


Shows how creativity drives design and innovation Discusses leadership competencies and ways to achieve them Presents strategies for improving design taking into account human needs and emotions

Autor*in

Evangelos Markopoulos

Themen in »Advances in Creativity, Innovation, Entrepreneurship and Communication of Design«

Managing Business Innovation Inclusive entrepreneurships Social innovation Complex Problem Solving Implementation of blockchain technology Intelligent management systems Developing entrepreneurial competencies User Experience in Visual Communication Teaching creativity Intuitive product design Collaborative education mode Media production Managing digital innovation Gamification Design Sustainable product design

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Details

ISBN: 9783030516253
Verlag: Springer International Publishing
Erscheinung: 04.07.2020

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