This book will sell because it shows designers how to make three designs
as widely useable as possible and because it shows managers and business
design strategists how 'inclusive design' can be good for the
profitability and reputations of their companies.
2-colour 'designer' page format throughout Offers a parallel view of the benefits of inclusive design first from the point of view of the corporate strategist and then from that of the designer Shows how inclusive design makes sense in terms of ethics and profits Presents practical advice on how to make it happen based on the experience of real companies including high-street names like tesco and fiat Includes supplementary material: sn.pub/extras
P.John Clarkson
Assistive technology Biographie Internet Service Standard Usability database design design education design process inclusive design management science and technology technology