Corporate Denial
Confronting the World's Most Damaging Business Taboo
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Beschreibung
What do you do when ordinary becomes OK?
Corporate Denial confronts head on everything that anybody who hasever worked in a company goes home and moans about, and helps dosomething about it.
The vast majority of companies are in denial about the fact thatthey have become very ordinary places to be. As a result they areunchallenging, uninspiring, ineffective and generally listless.Corporate Denial helps companies of all sizes communicate and getto grips with the etiquette of inaction. It says the things youhave longed to say, talks about the things you see on a daily basisand gives you a hammer to smash some corporate cows with. This is amanifesto for action for those who are just interested in thepursuit of good business. Read it and lead your organization out ofdenial.
Corporate Denial comes with its very own antidote, Codenial, torelieve the pressures and pains of working. Codenial (tm)provides:
* Fast relief from the etiquette of inaction
* Treats meaningless corporate values
* Alleviates lost purpose and low corporate libido
* Restores sanity and clears up confusion
* Provokes effective communication
Autor*in
Will Murray
Themen in »Corporate Denial«
Business & Management Strategic Management Strategisches Management Unternehmensstrategie Wirtschaft u. Management
Stimmen zu »Corporate Denial«
"This book is for anyone who wishes to smash out of themoribund business culture they find themselves in through no faultof their own." (Publishing News, 19th March 2004)
"New thinking on this subject is alwayswelcome..." (Management Today, September 2004)
"...a handy reference guide...I shall be applyingsome of the processes in my own work." (Eleanor Halsall,Director HalsAllan Consultancy, in Supply Managemnt,17th March 2005)
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