In Atomic the authors' revolutionary theory is put to thetest. Looking across all sectors of business, including retailbanking, financial services, telecommunications, IT andconsultancy, carbon-based corporations (oil and gas companies), andconsumer products companies, Camrass and Farncombe discover somereal eye-openers, including how truly more efficient theseindustries become by a change in corporate structure.
The implications for individuals are equally profound andfar-reaching. It might take a decade, but it will happen, andnothing will be the same again. Welcome to the AtomicCorporation.
Roger Camrass
Business & Management Strategic Management Strategisches Management Unternehmenswert Wertschöpfung Wirtschaft u. Management
"A radical view of the business future ... If the authorsare right, we're on the edge of a revolution."(Research Magazine, April 2004)
"... a highly readable account of the way in whichorganisational and individual working relationships have changedand will continue to change..." (Professional Manager,March 2004)
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