Become more efficient, effective and productive at work by applying the latest insights from neuroscience, presented in this entertaining, practical and easy to understand format.
Do you know how your brain functions? Do you sometimes feel like you're fighting your own brain and habits in order to be productive at work? What if there was a way to work with your brain to become more efficient, effective and productive... and transform the way you operate? Make Your Brain Work is here to help. Author Amy Brann is fascinated by the application of brain science to business, and you don't have to be an expert to understand - she explains the principles and latest insights in practical and easy-to-understand language, enabling you to understand the way you work, and form the helpful habits that will revolutionize your output.
With clear, in-context examples; hands-on tips; and focused case studies on how companies are doing things well and the pitfalls to avoid, this entertaining book will help you reduce the stress and overwhelm of poor time management, and help get you to that next professional level. Including brand-new content on developing resilience and creativity, and managing your work-life balance, now it's even easier to Make Your Brain Work!
Provides accelerated learning techniques, in a way that's easy to grasp and follow immediately, to increase productivity in today's time-pressured world
Based on insights from the latest scientific research, presented in an engaging easy-to-follow style, incorporating stories of characters everyone can relate to
Gives practical tips and action points in 15 critical areas that present challenges at work, from time management to meetings
New to this edition: Brand new content on developing resilience and creativity, and managing your work-life balance, as well as the most up to date research on neuroscience, and new examples of companies who are doing things well and pitfalls to avoid
Amy Brann
Author, consultant and global speaker Amy Brann is the founder of Synaptic Potential, through which she works with companies including Warner Brothers, EY, Twinings, the NHS and Mondelez International, to help them better understand their teams, clients and organizations as a whole. She was named by HR Magazine as one of the most influential HR thinkers in 2023.
She is the author of Make Your Brain Work and Neuroscience for Coaches, published by Kogan Page.
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"Anyone interested in understanding human behaviour should read this book! Amy Brann explains the theory of neuroscience and how it can be applied in personal and organisational contexts. Her knowledge, experience, warmth and pragmatism shine through on every page."
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"This book crams in so much! It's packed with lots of practical applications, which Amy Brann brings to life. A great read."
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"Make Your Brain Work is an engaging book that is simultaneously filled with insight and application. Amy Brann not only provides us with greater understanding on how the brain works but she also gives us useful tools on how to make the brain work for each of us."
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"A timely and elegant reminder that the key to personal and organisational success begins with knowing one's self: Amy Brann provides clear insight into the latest developments in neuroscience using accessible stories and examples which will resonate with all readers."
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"Make Your Brain Work was essential bedtime reading for a couple of nights, and I have found the concepts genuinely very interesting and thought provoking, and a challenging read. It really does become a manual for trying to better understand what influences and motivates others, and how these issues need to be better understood and harnessed. It is not often that the concept of "overwhelm" can be introduced into morning discussions of premiership football and office politics but it is now."
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