This must-have guide presents the 20 individual products in SAP for Retail, illustrating what each do for retailers, and how they fit together. This is the first complete and comprehensive review of SAP for Retail that explains how business processes and general business concepts fit into its solution. The book is written in an easy-to-follow style, with applied real-world examples and graphics throughout. Topics covered include planning, merchandising and buying, supply chain and fulfilment, and store and multi-channel retailing.
Heike Rawe
Heike Rawe works as a Senior Information Developer for SAP. She has a technological and journalistic background. Having studied Information Sciences, Psychology, and New German Literature, she worked for several media companies and since 1998 for SAP. There she has taken on several roles before her current position, ranging from technical documentation to product management. For example, she was responsible for the concept, realisation, and management of the SAP NetWeaver Developer’s Guide (https://www.sdn.sap.com/irj/sdn/developersguide).
SAP for Retail Markdown Optimization Merchandise Planning Retail Distribution Wholesale Distribution Price Optimization Demand Forecasting Promotion Merchandising Procurement, SRM, GTS, Fulfillment, Multichannel Retialing Point of Sale, Audit, store, analytics, NetWeaver, Business Intelligence