English in Business and Commerce

Beschreibung

This volume addresses the changing role of English and other languages in the domains of business and commerce, on the national as well as European and global levels. It draws on sociolinguistics and the sociology of language, combining micro and macro approaches. Its pioneering character consists in the focus on placing English in the context of local language ecologies, as opposed to exploring it in isolation, as an unquestionable given.

Autor*in

Tamah Sherman

Themen in »English in Business and Commerce«

English in Europe Language Policy and Planning Language and Economy

Stimmen zu »English in Business and Commerce«

Details

Link teilen