SAP CRM
Business Processes and Configuration
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Beschreibung
Master the business processes and configuration for SAP Customer Relationship Management! This guide offers the details you need about key SAP CRM functionality and customization. Understand the key SAP CRM business processes and then configure the system for marketing, sales, and service. From master data to middleware to the web UI, get the answers you need to tailor SAP CRM for your own requirements.Topic Highlights• Deployment options• WebClient UI • Middleware• Master data configuration• Business transactions• Marketing, sales, and service• Mobile technology• Analytics• Workload analysis• Interaction Center• SAP Hybris Cloud for Customer (C4C)
Highlights:
Deployment options
Web Client
Middleware
Master data configuration
Transactions
Business transactions
Marketing, sales, and service
Mobile technology
Analytics
Workload analysis
The complete resource for implementing SAP CRM for marketing, sales, and service
Set up product determination, campaign management, service functions, and more
Apply expert tips for maximizing your SAP CRM solution
Autor*in
Chandrakant Agarwal
Chandrakant Agarwal is a certified SAP CRM and SAP ERP MM consultant currently working as a CRM solutions architect for Owens Corning. With over 10 years of practical CRM experience, Chandrakant has worked on multiple projects around core areas of marketing, sales and service with different CRM applications like customer Interaction Center and Web Channel. He has worked in multiple industries like manufacturing, high-tech, and energy and chemical. His strong business background in CRM processes includes sales and marketing, e-commerce functional consulting in base configuration, master data management, service, customer Interaction Center, Web UI CRM 7.0, IPC, middleware, and groupware.
Themen in »SAP CRM«
CRM master data Business transactions Sales Marketing Web Channel Cloud for Customer EHP 7 crm in SAP ASUG CM SIG C4C