Strategy in Transition

Beschreibung

The bursting of the 'dotcom bubble' and the terroristattacks of September 11, 2001, have brought into question receivedwisdom about strategy. This volume reviews the lessons to be learntfrom these events, and proposes that, as a result, strategy in thetwenty-first century will have to develop along new lines. Comprising a series of outstanding contributions by experts inthe field, the collection focuses on changes that are occurring inhow strategy is viewed, formulated and analysed, and looks forwardto the future of strategic management. It discusses the emergenceof new modes of thinking, new models, and new processes, and laysfoundations on which strategy can build in future.

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Richard A. Bettis

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Business & Management Strategic Management Strategisches Management Wirtschaft u. Management

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"Richard Bettis is one of the great contributors to currentstrategic thinking. This book highlights the key issues that aredriving recent strategy research in complex and uncertain businessenvironments. It helps us to understand why innovation, adaptation,learning and the management of intangible resources are at theheart of managerial decision-making for the 21st century." SusanSegal-Horn, The Open University Introduction to Strategy in Transition offers acollection of 12 excellent articles from Strategic ManagementSociety's International Conference held in San Francisco. Papersincluded in Professor Bettis' book represent cutting edgecontributions to the strategy literature with enduring implicationsfor both academics and executives. Saeed Samiee, University ofTulsa
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