The Behavioral Foundations of Strategic Management

Beschreibung

This book argues persuasively that a behavioral perspective offersthe best foundation for strategic management scholarship. * This book presents a focused approach to strategic managementtheory. * Outlines the basics of a behavioral approach to strategicmanagement. * Examines assumptions of rationality and equilibrium and theproblems they create. * Considers how a behavioral approach relates to a number ofconventional approaches.

Autor*in

Philip Bromiley

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Business & Management Organisationsentwicklung Organizational Development Strategic Management Strategisches Management Wirtschaft u. Management

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