Orality
The Power of the Spoken Word
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Beschreibung
Oral communication is quite different in its spontaneity and communicative power from textual and visual communication. Culturally-bounded expectations of ways of speaking and individual creativity provide the spark that can ignite revolution or calm the soul. This book explores, from a cross-cultural perspective, the centrality of orality in the ideological processes that dominate public discourse, providing a counterbalance to the debates that foreground literacy and the power of written communication.
Autor*in
Graham Furniss
Themen in »Orality«
aesthetics communication creativity culture discourse expectation genre ideology individual literacy oral discourse revolution
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'a thought-provoking view on the centrality of orality from a cross-cultural perspective.' - Luna Beard, Linguist List
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