Focused on the needs of the Business and Management students, this text is comprehensive and builds up understanding in an integrated coherent way. Assuming no prior knowledge, and with a strong theoretical underpinning, coupled with practical application and case studies, it makes high level material accessible to newcomers to the discipline.
Case studies from around the globe now embedded within each chapter, covering organisations such as Alibaba and Uber, and key issues ranging from cyberwarfare and data security to open source software and digital innovation in the music industry.
Extensive pedagogical features, including Reflect, Recap and Did you Know boxes throughout every chapter, alongside learning outcomes, an on-page glossary, review test questions, students exercises and projects, lists of further reading, and a new selection of cases from the Journal of Information Technology Teaching Cases.
A companion website including extra case studies, further readings and weblinks, as well as mindmaps, modelling exercises, PowerPoint slides, and a careers zone featuring video interviews with professionals in the field.
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New coverage of key contemporary topics, including big data, analytics, cloud computing, the internet of things, blockchain and bitcoin, green IS, ethics, and cyber security.
Brand new chapters on Mobile Commerce and Social Media, and Designing Digital Organisation (design thinking).
A revised concluding chapter considering contemporary technological trends, as well as reflections and predictions for future innovations.