Emerging Multiplicity

Beschreibung

New Asian companies are emerging with global ambitions, as old western brands disappear or are overtaken. In this book, seventeen Euro Asia experts present conceptual and empirical regional research that reflects the emerging multiplicity in Asia and comprehensively shows how the 'old world' must respond, and what will define success and failure.

Autor*in

Sten Söderman

Themen in »Emerging Multiplicity«

ASEAN Asean Economies China East Asia economic development Emerging Markets foreign direct investment management

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