Leveraging Legacies from Sports Mega-Events
Concepts and Cases
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Beschreibung
This volume offers a panoramic and interdisciplinary view of the growing field of Sports Mega-Event studies. Contributions explore leveraging strategies and the legacies from previous sports megas (London, Seoul, Sydney, Vancouver) and recent and future 'emerging' states and their hosting strategies (India, China, Qatar, Russia, Brazil).
Autor*in
J. Grix
Themen in »Leveraging Legacies from Sports Mega-Events«
Legacies Leveraging Nation Branding Public Diplomacy Soft Power Sport Sports Mega-Events participation politics sustainability
Stimmen zu »Leveraging Legacies from Sports Mega-Events«
"International sports mega-events and their legacies are much debated features of contemporary culture. In this book many of the main writers in the field provide valuable new and accessible studies of this phenomenon. This book deserves to be widely read." -Maurice C. Roche, Emeritus Professor of Sociology, University of Sheffield, UK
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