Firm-Level Internationalization, Regionalism and Globalization
Strategy, Performance and Institutional Change
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Beschreibung
The current international business environment is characterized by two contradictory but at times mutually supplementary trends. Regionalization is part of the process of globalization, but it can also be a counter force to globalization as stakeholders act to protect their perceived interests. This book expands the debate on this interesting topic
Autor*in
J. Berrill
Themen in »Firm-Level Internationalization, Regionalism and Globalization«
business Expatriate foreign direct investment Germany globalization Governance internationalization management marketing performance production regionalization strategy