Practical Strategies for Technical Communication (12 month Access card)
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Beschreibung
In today’s constantly changing workplace, it’s important to keep up with strategies for successful communication, whether it happens through email, websites, presentations, social media, or cover letters. Practical Strategies for Technical Communication helps get students up to speed with a concise, accessible guide to everything they need to know about audience and purpose, document design, research, style, and more. In the third edition, noted scholar and teacher Stuart A. Selber joins the author team.
Ideal for students taking Technical Communication, Professional Writing or Professional Communication courses, as well as Writing for Engineers, or Business Writing/Communication courses.
Practical Strategies for Technical Communication is available with LaunchPad. LaunchPad combines an interactive ebook with high-quality multimedia content and ready-made assessment options, including LearningCurve adaptive quizzing. See ‘Instructor Resources’ and ‘Student Resources’ for further information.
Coverage of all the major technical applications helps students learn to write and design letters, e-mail, resumes, proposals, reports, descriptions, instructions, presentations, and more. Annotated examples offer plenty of opportunities for analysis, and exercises help students practice new skills Choices and Strategies charts help students think rhetorically. These charts, guide students in making decisions such as how to respond to readers' attitudes, how to choose appropriate graphics, and how to choose the best media or technology tools to achieve their purpose Integrated coverage of social media and new technologies gives students the most up-to-date advice in the context of specific tasks and documents Practical help with the process of writing technical documents A full chapter on ethics as well as Ethics Notes throughout the book remind students to focus on the ethical considerations and implications of their writing New_to_this_edition Revamped Tech Tips take a rhetorical approach to using technology, giving students practical advice about how and why to use widely available digital tools for common writing tasks, such as reviewing edits, formatting documents, and creating charts New discussion of usability testing in Chapter 14 addresses the process of planning and implementing usability testing particularly as it relates to drafting instructions and manuals, including an all-new guidelines box New coverage of nontraditional resumes. Practical Strategies still walks students through all the essentials of creating a traditional cover letter, resume, and other job application materials; now this coverage is joined by new material illustrating alternate resume formats, including infographics and video resumes, along with realistic tips about when and whether to consider these options
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Mike Markel
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