With captivating storytelling, real-world examples, image-and graphic-rich design, accessible mathematics, and step-by-step worked examples, this textbook introduces students to the why and how of statistical practice in the behavioural sciences, helping them break through common barriers to success in the course. This new edition of their briefer textbook offers fresh exercises throughout, stronger reinforcement of the material's relevance and mathematical requirements and more help with creating visual displays.
This textbook helps undergraduate behavioural science students taking modules in Research Methods and Statistics get to grips with a subject they often find challenging in an enjoyable and engaging way.
The book can also be purchased with the breakthrough online resource, LaunchPad, which offers innovative media content, curated and organised for easy assignability. LaunchPad's intuitive interface presents quizzing, flashcards, animations and much more to make learning actively engaging.
Helpful Pedagogical Guidance Through Each Chapter including: Before You Go On which begins each chapter illustrating the tools students need for the forthcoming material and Step by Step Examples from across the behavioural sciences which guide students through each concept
An Unmatched Number of Practice Exercises
Check Your Learning sections after every major topic and the End-of-chapter Exercises provide three tiers of questions
Thomas Heinzen