A Course in Behavioral Economics
Buch in deiner Nähe kaufen
Beschreibung
A Course in Behavioral Economics is a concise and reader-friendly introduction to one of the hottest developments in social and behavioral science today. Covering all core areas of the subject, Erik Angner clearly lays out the theory and explains the intuitions behind it. A rich selection of applications from economics, management, marketing, political science, and public policy illustrate how useful behavioral economics can be. No advanced mathematics is required.
This redesigned and updated second edition:
• includes a brand new chapter on behavioral welfare economics and the nudge agenda;
• contains new sections on overconfidence, projection bias, and more; and
• offers an expanded range of real-life examples and exercises, reflecting the continued uptake of behavioral economics across the disciplines.
It is an ideal textbook for students coming to behavioral economics from various fields, for general readers looking for a thorough and readable introduction to the subject, and for anyone who has been captivated by popular-science books on behavioral economics and wants to know more.
Available to lecturers: access to a wealth of resources at http://www.macmillanihe.com/angner2, including sample syllabi, an instructor's guide, sample handouts and examinations, and PowerPoint slides.
A concise text that introduces students to behavioural economics by comparing and contrasting its theories and models with those of mainstream economics. Full of examples, exercises and problems to engage students and encourage learning and understanding.
- A concise, self-contained introduction to the subject of behavioral economics
- Contrasts behavioral economics with the mainstream neoclassical theory
- Explains the intuition behind the concepts
- Real-world examples illustrate the theory, helping students see the relevance of behavioral economics to the world around them
- A wealth of teaching resources are available on the companion website: sample syllabi, an instructor's guide, sample handouts and examinations, and PowerPoint slides
new_to_this_edition
- A brand new chapter on behavioral welfare economics, libertarian paternalism, and the nudge agenda
- New sections on overconfidence, projection bias, and more
- An expanded range of real-life examples and exercises, reflecting the continued uptake of behavioral economics across the disciplines
Autor*in
Erik Angner
Themen in »A Course in Behavioral Economics«
Behavioral economics behavior behavioral economics concept decision-making economics exercise game theory intertemporal choice model rational choice subject utility welfare